Blip
Self-serve marketplace for single 8-second plays on digital billboards.
What Blip does
Blip lets advertisers buy individual plays ("blips") on digital billboards with a credit card, no contract and no agency. Billboard companies list their unsold digital time on Blip, and Blip's system bids for open plays on the boards you pick, within your daily budget.
It started on YESCO's digital boards in Utah and now lists 3,500+ screens in 44 states. Targeting is by location and time of day; there's no demographic targeting.
Pricing and minimums
Pay per play, from $0.01. Blip's own market examples work out to about $0.07 per play in rural Colorado, $0.17 in the Philadelphia suburbs and $0.38 in New York City.
Minimum: No minimum spend or contract. Daily budgets start at $5 to $20 depending on the location.
Who it's for
Local businesses testing billboards, short promotions and events, and political campaigns that want heavy plays right before an election.
Learn more: Blip billboards review: cost per blip, minimums and how it works.
Blip: FAQ
What is Blip?
Self-serve marketplace for single 8-second plays on digital billboards. Blip lets advertisers buy individual plays ("blips") on digital billboards with a credit card, no contract and no agency. Billboard companies list their unsold digital time on Blip, and Blip's system bids for open plays on the boards you pick, within your daily budget.
How much does Blip cost?
Pay per play, from $0.01. Blip's own market examples work out to about $0.07 per play in rural Colorado, $0.17 in the Philadelphia suburbs and $0.38 in New York City. Minimum: No minimum spend or contract. Daily budgets start at $5 to $20 depending on the location.
Who owns Blip?
Independent. Blip was founded in 2015 and is based in Orem, UT.
Who is Blip for?
Local businesses testing billboards, short promotions and events, and political campaigns that want heavy plays right before an election.
Alternatives to Blip
Or skip the platforms and buy direct: find billboard companies in our city guides.
Sources
OOHGuide is independent and isn't paid by the platforms listed. Details compiled from public sources, October 2026.